If you make money through ads, you either use one of the few companies that accept porn
I don’t get this one. Why won’t people advertise on porn sites? A people who watch porn less likely to be customers? Or are they just as good, and there’s a huge market untapped outside of gambling and porn and everyone should advertise their services on porn sites? Or is it that the only companies that are good at figuring out what specific ads to show just refuse, and in an alternate reality where they didn’t you could just as easily advertise on NSFW websites?
There are a few reasons I can think of went I would avoid porn sites as an advertiser:
Porn is icky and risky because of cultural norms. Brands also like to condition you to think of them in certain scenarios (that’s why they pay to bill to be in the background of sports events in the most replayed parts of the game) and “eagerly waiting to skip/scroll past an ad with cock in hand” isn’t what most brands want to be associated with.
You can reach a much wider audience than just “mostly men for a few minutes” on other sites. Everyone can watch YouTube ads.
Porn sites allow porn ads much more often than not, and that adds competition. How can coca cola possibly compete for attention when their competition can get away with a moving video of two women getting fucked by five men?
Many porn companies are scummy. They survive by uploading unsuspecting people’s porn, even if it has long been taken down at the source. Copyright infringement is the norm on many porn sites. That’s a hard sell for even advertising agencies.
Yes, plenty of women watch porn, but the majority of this stuff is still consumed by men in a very specific state of mind, for various reasons.
I don’t get this one. Why won’t people advertise on porn sites? A people who watch porn less likely to be customers? Or are they just as good, and there’s a huge market untapped outside of gambling and porn and everyone should advertise their services on porn sites? Or is it that the only companies that are good at figuring out what specific ads to show just refuse, and in an alternate reality where they didn’t you could just as easily advertise on NSFW websites?
There are a few reasons I can think of went I would avoid porn sites as an advertiser:
Porn is icky and risky because of cultural norms. Brands also like to condition you to think of them in certain scenarios (that’s why they pay to bill to be in the background of sports events in the most replayed parts of the game) and “eagerly waiting to skip/scroll past an ad with cock in hand” isn’t what most brands want to be associated with.
You can reach a much wider audience than just “mostly men for a few minutes” on other sites. Everyone can watch YouTube ads.
Porn sites allow porn ads much more often than not, and that adds competition. How can coca cola possibly compete for attention when their competition can get away with a moving video of two women getting fucked by five men?
Many porn companies are scummy. They survive by uploading unsuspecting people’s porn, even if it has long been taken down at the source. Copyright infringement is the norm on many porn sites. That’s a hard sell for even advertising agencies.
Yes, plenty of women watch porn, but the majority of this stuff is still consumed by men in a very specific state of mind, for various reasons.