For some reason I think of it as an older concept. Now Starbucks and coffee chains are popular.

  • squiblet@kbin.social
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    11 months ago

    Starbucks tried to modernize it with these little packets a few years back, under the name “Via”. The older brands still exist too, such as Nescafé, which, as a Nestle product, I assume is made from the blood of indigenous people.

    • BraveSirZaphod@kbin.social
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      11 months ago

      The production actually is pretty cool really. They basically brew giant vats of coffee and then freeze dry it into a powder that can be easily rehydrated.

      • NotSteve_@lemmy.ca
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        11 months ago

        That actually made me like insta coffee a tiny bit more just for being so cool

    • s_s@lemmy.one
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      11 months ago

      The biggest difference is that starbucks via doesn’t start with awful coffee.

      Starbucks isn’t good coffee compared to some fancy pants third wave coffee, but It’s not nescafe either.

      Freeze drying and rehydrating might not do anything to hurt coffee flavor, but it’s not going to make bad coffee suddenly taste good.