• Annoyed_🦀 🏅@monyet.cc
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    7 months ago

    Damn i hate that word so much. What are they supposed to influence? They are advertiser, period. Influencer should be reserve for someone who actually contribute to the society, not some clown on tiktok/insta doing memes and jokes.

    • bionicjoey@lemmy.ca
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      7 months ago

      They are called “influencers” because the ghouls that work in marketing realised that they are an extremely effective tool for their ongoing psychological warfare arms race

    • OpenStars@discuss.online
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      7 months ago

      Worst of all is that I don’t even know how to find realistic reviews for things, like smartphones, anymore - all the reviewers seem to have become “influencers” and lie to your face like “people say that this happens, but I never saw it”. Bullsh!t you didn’t, when it happens to basically everyone:-(. (even if the phone manufacturer sent them a souped-up item that actually works, the influencer is still collaborating with them, knowing that that will happen)

      It is easy to cure ignorance, simply with knowledge, but how do we get around misinformation now, without spending the time to become personal experts on every tiny aspect of life these days?

      Late-stage capitalism sucks skibidi toilet :-(.

    • FiskFisk33@startrek.website
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      7 months ago

      I’d say you have that backwards

      Influencer is the word companies use for people with a following, and therefore power over peoples buying decisions.

      For some reason it’s leaked and been misappropriated.

      If you actually make something of value you are whatever that thing is, AND a potential influencer of buying decisions.

    • ErinCrush@lemm.ee
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      7 months ago

      What I really hate is when actual content creators get lumped in with that name.