From the article:

When we went to our seats, the wait staff let us know that despite the fact that the previews were playing, we wouldn’t know until the movie actually started whether we could see the film or not. If it didn’t work, the screen would just turn black. Luckily, the film went through without a hitch.

  • Banzai51@midwest.social
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    8 months ago

    Pay attention boys and girls, this is also what they want to do with over the air broadcasts with the ATSC 3.0 format.

  • Uriel238 [all pronouns]@lemmy.blahaj.zone
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    8 months ago

    The way we murder DRM is by it affecting the business bottom line.

    This might be an offense worthy of litigation if Sony is not sufficiently contrite.

    It’s telling how unfriendly the DRM is, that it doesn’t inform the protectionist of problems until the minute the show starts.

    Sony is a real dick.

    • SapphironZA@lemmings.world
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      8 months ago

      DRM only affects paying customers. It plays no role in effectively combatting piracy.

      Only good service and good pricing is effective against piracy.

      • Uriel238 [all pronouns]@lemmy.blahaj.zone
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        8 months ago

        While I completely agree with you based on the data, DRM is absolutely sold to publishers on the pretense that it combats piracy, at least with keeping paying customers from engaging with media in ways the publishers don’t like (such as lending content or selling that content used in a secondary market).

        And yes, the more draconian their restrictions, the more they drive people to resources that provide cracked or DRM-free content. That said, Sony is notorious for going to extreme lengths to severely limit use of their content outside narrow consumption, often with obligatory ad-viewing, driving people to either piracy, or avoiding Sony content at all.

        At one point, I might have been interested in playing Horizon Zero Dawn and went from buying it, to getting a refund to thinking about pirating it to eventually deciding I cannot be bothered. But then I steer clear of most AAA game companies, now.

  • brax@sh.itjust.works
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    8 months ago

    “Sony is having trouble with their projectors”

    Why not call it out for the bullshit that it is? “Sorry, but greedy bullshit capitalism has failed you as a customer. The lockouts they’ve put on their media to punish the honest users is doing its job once again to punish you. We sure hope this doesn’t lead you to find alternative ways to enjoy media without all of the DRM lockouts and garbage to punish you.”

    • kingthrillgore@lemmy.ml
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      8 months ago

      Because I saw accounts elsewhere that Sony is only providing parts and support for these projectors now, and Alamo is changing vendors. They half assed it, not Sony.

      These are all accounts I saw on The Verge and I cannot independently verify them.

      • brax@sh.itjust.works
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        8 months ago

        So Sony sold them projectors, locked down their media, and then forces theatres to buy new projectors every x number of years to keep up with DRM? Sounds like a lot of unnecessary waste…

        • kingthrillgore@lemmy.ml
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          8 months ago

          Good news! Sony has exited the business, and its basically Alamo’s fault they didn’t move faster on their vendor change.

          These are all accounts I saw on The Verge and I cannot independently verify them.

          I know these are issues with any tech but the amount of expertise and culture around 70mm film at least guarantees its continued adoption for some.

          • brax@sh.itjust.works
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            8 months ago

            Ah, so “Company provided service, but then ditched it and now theatres are left to buy more expensive (and likely locked down) hardware in hopes the next company doesn’t pull the rug on them again”

    • Patches@sh.itjust.works
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      8 months ago

      Because if they wrote that down then they would never be able to put on another Sony movie ever again. They would be out of business in short order.

      • 𝒍𝒆𝒎𝒂𝒏𝒏@lemmy.dbzer0.com
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        8 months ago

        Made even worse by Sony, the manufacturer, completely exiting that market. I wonder if/how Sony will fix this, are there even staff on hand there with the technical details for their projector’s DRM anymore?

        It speaks volumes about how silly DRM is when a massive game publisher like TakeTwo/Rockstar resorts to selling a pirated version of their own game 🤦‍♂️

        The next time this happens those projectors may end up being $20000 bricks, and I’m not too sure how many independents will be able to afford dumping a quarter of a million to replace all their projector screens

  • hexaflexagonbear [he/him]@hexbear.net
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    8 months ago

    I’ve seen very few leaks of digital prints intended to play in theaters on torrent sites. Either this DRM is unusually effective or pretty much unnecessary.

    • Moonrise2473@feddit.itOP
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      8 months ago

      The staff commented “we can only know if it works when the movie starts”, and this sentence is let me thinking “expensive royalties would be automatically paid every single time the play button is pressed”

    • gamermanh@lemmy.dbzer0.com
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      8 months ago

      80% certain it’s DRM to stop theatre owners from pirating it between each other and not to stop the public from having those copies

      • hexaflexagonbear [he/him]@hexbear.net
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        8 months ago

        Come to think of it there’s probably something to make sure theaters are completing the number of contractually obligated screenings too. Like a 3 person screening is probably a loss for the theater, but not revenue distributers want to lose out on.

        • JCreazy@midwest.social
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          8 months ago

          Yes, the amount of showings that a theater has is tracked. Certain movies are contractually obligated to show at certain times or a certain number of times a day.

        • gamermanh@lemmy.dbzer0.com
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          8 months ago

          Multiple theatres owned by one mother company / investor / whatever you get what I kean

          Buy the rights for one location/franchise to run it then copy to your other locations to save cost

  • AutoTL;DR@lemmings.worldB
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    8 months ago

    This is the best summary I could come up with:


    Sony is having issues with their projectors that is preventing us from being able to project movies at some of our theaters today.”

    As New Year’s Day is a holiday, we somewhat understandably haven’t yet been able to reach Alamo or Sony spokespeople, and not every theater or every screening was affected.

    That didn’t stop Alamo from blaming its Sony projectors for what at least one theater called a “nationwide” outage, however.

    “Due to nation-wide technical difficulties with Sony, we aren’t able to play any titles today,” read part of a taped paper sign hanging inside a Woodbury, Minnesota location.

    I’ve seen speculation on Reddit that it may have something to do with expired digital certificates used to unlock encrypted films, but we haven’t heard that from Alamo or Sony.

    Sony reportedly exited the digital cinema projector business in 2020; all of the company’s existing models are listed as discontinued.


    The original article contains 257 words, the summary contains 150 words. Saved 42%. I’m a bot and I’m open source!

  • wowwoweowza@lemmy.ml
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    8 months ago

    If only there was a technology that allowed theaters to play movies in an analogue manner that they were in 100% control of. That would be cool. Why hasn’t that ever been invented?

  • vsis@feddit.cl
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    8 months ago

    I also assume it’s an expired certificate.

    See, this is what happens when certificates are not renewed automatically.

    The article says the projectos are discontinued. That’s probably the reason no one is monitoring these certs.

    Another glorious benefit of DRM.

  • brbposting@sh.itjust.works
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    8 months ago

    Is there any reasonable level of IP protection/DRM which may be employed by movie studios?

    Should all films have simultaneous worldwide cross-platform releases, never theater only? If not, it seems some kind of defenses on the high-quality digital files for theaters would be a rare case where DRM seems somewhat justifiable… assuming it’s robust (beyond mergers/closures of the provider), and consumers never have to think about it.

    Would love to hear arguments both for and against any protection schemes for any film ever.

  • EdibleFriend@lemmy.world
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    8 months ago

    watch a literal half hour of ads and then maybe, if you’re very lucky, you get to watch the movie you paid for.

  • alamodrafthousesucks@lemmyhub.com
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    8 months ago

    Fuck them. Alamo Drafthouse is a bad company who got bought out by a hedge fund. They treated their employees like they’re slaves. They used to make people clock out to clean the public bathrooms and theaters. Their justification “you get tips”.

    All the food is gross and handled by the most subservient drug addicts or drunks they can find.

    They replaced a lot of experienced management with fresh grad students who had no culinary experience and the blame was shifted to the back of house staff.

    If you ate at any of them you probably ate stuff that fell on the floor because since the wait staff is afraid of both the management and the customer they’d take it out on the cooks who give free floor seasoning to impatient people when accidents happen.

    I saw a cook impale their foot with a knife, the manager make fun of them, they rinse the knife, sanitize it in dish, and they chop up mushrooms with it. I reported it to the health inspector and my car’s windshield happened to get busted when the camera didn’t work.

  • Blackmist@feddit.uk
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    8 months ago

    1st Jan? Smells like an expired certificate somewhere in whatever chain of DRM bullshit they use.

  • exocortex@discuss.tchncs.de
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    8 months ago

    I worked as a projectionist in 2009 when the cinema got its first digital projector in order to be able to show Avatar in 3D. At the start of the movie no one actually knew if it would work. Due to the movie being encrypted - with every cinema in Germany waiting eagerly for the password - No cinema was able to play the movie. But everywhere cinemas were packed with people. Because of fuckups somewhere in this incredibly stupid system the movie was delayed about half an hour (IIRC) nationwide. With no-one knowing if it would eventually work - especially nice for the people working at the cinema having to deal with angry audience members.

    At the same time the 2D 35mm film-version we also had started without any problems (it was massive and pretty dicey to carry it around).

  • Auzy@beehaw.org
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    8 months ago

    Screw the movie theatres anyway… Here in Australia, there are two big ones (Hoyts and Village), and both screw patrons by doing things like charging patrons extra money for booking online.

    In fact, they ruined every joke in the simpsons movie for me (except one) by allowing ads to use clips from the movie. By 45mins of ads, every joke was ruined.

    I really wish the big theatres here would f off, and get replaced entirely by small ones. I don’t pay for 40mins of sh***y coca cola ads.

    I no longer go at all. It’s not a good experience, and its not even a good place to take a date

    • Zeroxxx@lemmy.id
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      8 months ago

      In my place they name it convenience fee.

      For pete’s sake movie goers book online and help your fuxxing operations ourselves, you should be paying us or giving us discount not charging extra.

      • Kumatomic@lemmy.dbzer0.com
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        8 months ago

        I’m afraid it’s spreading too. My partners pharmacy now charges a $1.50 “technology fee” if you refill online.

        • Monkey With A Shell@lemmy.socdojo.com
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          8 months ago

          I could maybe get the fee if it was a small place just passing on the presumed credit card charge that goes with ordering online IF they provided a discount for paying cash. A lot of small shops around here do that because the extra 3% or so paid to a bank makes it that much harder to keep prices anywhere near the Walmarts and such.

            • Kumatomic@lemmy.dbzer0.com
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              8 months ago

              I wouldn’t be against that if it were the case, but ordering by phone they didn’t charge the fee for using a card. It was only the next month when doing by computer. It was a small local chain, but a website user fee to refill is next level BS. Still our only choice when insurance discount cover medication and you have to pay someone to mix it in house to afford it.

              • conciselyverbose@kbin.social
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                8 months ago

                I’m saying they are probably being charged some portion of website sales specifically by the vendor of the web service provider. Which realistically makes sense, because regular online retail already almost always takes a percentage and there are significantly stronger regulatory requirements around anything medical.

                • Kumatomic@lemmy.dbzer0.com
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                  8 months ago

                  Yeah I doubt it’s much of that considering their crappy home brewed website without any type of real portal system. you literally have to email them a picture of your old bottle to get a refill. It’s almost a WordPress website. Almost. I disagree that it makes sense. That’s called overhead and should be figured into their operating costs. Otherwise I would expect customers that come in physically to do business to be charged a brick and mortar fee since I don’t utilize that “feature”. If it were my pharmacy I’d fire them like they deserve, but it’s my partner’s choice.